+314%
Net sales
E-Commerce · Rebuild
Boba Licious
A DIY store rebuilt into a proper WooCommerce business in three weeks. Net sales reached R482,934, up from R116,553.
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Store redesign · South Africa
Rebuild the store, keep the rankings.
A redesign for stores that already have traffic but are losing the sale. We keep what is earning — your URLs, your search visibility, your order history — and rebuild the parts costing you money.
3–5 wks
To rebuild
+314%
Best sales result
0
Downtime at launch
5.0 ★
Google rating
The problem
When is it time to redesign your store?
When the store is costing you more than it earns you. The clearest signs are baskets being abandoned at checkout, a store that is painful to update, and a platform charging you a percentage of every sale. None of those get better on their own.
Baskets keep getting abandoned
People reach checkout and stop. Usually it is a delivery cost appearing late, a forced account, or a form asking more than it needs to.
Updating it is a chore
Adding a product takes far longer than it should, or you avoid touching the store at all in case something breaks. That hesitation costs you sales quietly.
The platform takes a cut
A monthly fee plus a percentage of every sale. As your turnover grows, so does the bill — for a store you never actually own.
The big fear
Will I lose my Google rankings in a redesign?
Not if the migration is done properly. Rankings are lost when URLs change and nothing tells Google where the pages went. We map every existing address to its new home, put permanent redirects in place, and keep your page structure and content intact — so the visibility you have already paid for follows you across.
Every URL mapped
Old address to new address, product by product, before anything goes live. Nothing is left to be discovered after launch.
Permanent redirects
301 redirects so old links, old search results and anything pointing at your store still land in the right place.
Structure kept intact
Headings, product descriptions and category structure carried across, because that content is a large part of why you rank at all.
Watched after launch
Search performance monitored in the weeks after go-live, so anything that slips is caught while it is still easy to correct.
What changes
What actually changes in a store redesign?
The parts that lose you money. Checkout gets shorter, product pages start answering the questions that stop a purchase, delivery costs appear early, and the whole store gets faster on a phone. What already works — your range, your content, your rankings — is kept.
A shorter checkout
Guest checkout, fewer fields and delivery costs shown before the final step. Most recovered sales come from here.
Product pages that answer
Sizing, materials, delivery time and returns where buyers look for them, instead of an email you have to answer twice a day.
Real speed on mobile
Optimised images and lean code, because most of your shoppers are on a phone and paying for the data they use.
A store you can run
An admin your team can actually use, so adding a product or checking an order stops being a job you put off.
The process
How does a store redesign work?
Your existing store stays live and selling the entire time. The new one is built alongside it on staging, tested with real test orders, and only switched over once it is proven — which is why there is no downtime and no window where customers cannot buy.
01
Audit
Find where you're losing sales
We go through your store the way a buyer does, and check the data for where people drop off. You get the findings whether or not you go ahead.
02
Map
Plan the migration
Products, customers, orders and every URL mapped to its new home before a line of the new store is built.
03
Rebuild
Built alongside the old store
Developed on staging while your current store keeps trading. Real test orders run end to end before anything is switched.
04
Switch
Go live, then watch
Redirects go in with the switch, and search performance is monitored afterwards so nothing slips quietly.
Proof
What has a rebuild actually changed?
A DIY store rebuilt on WooCommerce grew net sales 314% to R482,934, up from R116,553. A retailer's redesign and SEO lifted organic traffic 184%, with one quarter beating its entire previous year. Both figures come from client Google Analytics and WooCommerce reporting, not projections.
+184%
Active users
Retail · Redesign & SEO
GX Slingshots
After redesign and SEO, Q1 2026 traffic alone passed the whole of the previous year, at an 8.9% click-through rate from search.
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Pricing
What does a store redesign cost?
Redesigns are quoted at a fixed scope once we have seen the store, because the work depends on how much can be carried across and how much has to be rebuilt. The audit that produces the quote is free.
Questions, answered
Store redesign questions we get asked most.
No. The new store is built on a separate staging site while your current one keeps trading. The switch happens once everything has been tested, and takes minutes rather than days. You keep selling throughout.
Yes — products, customers and order history can usually be migrated rather than retyped. How cleanly it goes depends on the platform you are leaving and how tidy the existing data is, which we check during the audit before quoting.
Most of them — hosted platforms, older WordPress or WooCommerce sites, and custom-built stores. We rebuild on WooCommerce, so you end up owning the store outright with no commission taken on sales.
Only where the look is costing you sales. If your branding is working, we keep it and fix what sits underneath. A redesign that throws away everything customers recognise usually creates a new problem while solving an old one.
Start with the free review. We show you where buyers are dropping off and roughly what those drop-offs are worth, so the decision is based on your numbers rather than an opinion about the design. If the answer is that a redesign is not worth it, we will tell you that too.
They keep working. Every old address is redirected to its new home, so links in search results, emails, adverts and other sites still land on the right page instead of an error. This is the single most important part of the migration.
Yes. We are based in Gauteng and rebuild stores for businesses across South Africa, including Johannesburg, Pretoria, Cape Town and Durban. Projects run remotely with scheduled review calls.
Free store review
Want to know what your store is losing?
Book a free 30-minute call. We'll go through your store the way a buyer would, show you where they give up, and tell you honestly whether a redesign is worth the money.