Skip to content
+314%
Net sales
E-Commerce · WooCommerce build
Boba Licious
A DIY store rebuilt into a proper WooCommerce business in three weeks. Net sales reached R482,934, up from R116,553.
Read case study
E-commerce · South Africa
Online stores engineered to sell.
WooCommerce stores built around how South Africans actually buy — local payments, real delivery options, and product pages that answer the questions standing between a visitor and a purchase.
3–5 wks
To launch
+314%
Best sales result
100%
You own it
5.0 ★
Google rating
The problem
Why do online stores get traffic but no sales?
Usually because the store displays stock instead of selling it. Product pages leave the obvious questions unanswered, checkout asks for more than it needs, and delivery cost only appears at the last step. Each one quietly loses buyers who were ready to spend.
Checkout asks too much
Forced account creation, long forms and surprise delivery costs at the final step. Every extra field is another reason to abandon a full basket.
Product pages don't answer
One photo, a line of description and no sizing, materials, delivery time or returns policy. Buyers who cannot resolve a doubt simply leave and look elsewhere.
Too slow on a phone
Heavy themes and unoptimised product images make browsing painful on mobile data — which is where most South African shoppers are.
What you get
What is included in a WooCommerce store?
A complete, working shop: product catalogue, local payment gateways, delivery and courier options, and product pages built to convert — plus the analytics to see what is actually selling. Built on WooCommerce, so you own the store and can leave whenever you like.
Catalogue & variations
Products, categories, sizes, colours and stock set up so the store stays manageable as your range grows.
Local payments
South African gateways wired in properly, so buyers pay the way they expect instead of hunting for an international card.
Delivery that makes sense
Courier options and delivery costs shown early, not sprung at checkout. Fewer abandoned baskets and fewer "how much for delivery?" emails.
Analytics that tell you something
Sales tracking set up from day one, so you can see which products earn their shelf space and which are just taking up room.
Built for here
Is the store built for South African buyers?
Yes — that is the point. Stores are priced in rands, take local payment methods, quote real courier rates to South African addresses, and are built light enough to work on mobile data. An overseas template will do none of that without a fight.
Priced in rands
No currency conversion, no guessing at the final cost. What the buyer sees is what they are charged.
Real delivery options
Courier rates and lead times that reflect where your buyers actually live, including outside the main metros.
Light on mobile data
Optimised images and lean code, because a shopper on a phone should not have to spend data waiting for your homepage.
The process
How long does an online store take to build?
Most stores go live in three to five weeks — longer than a standard website, because products, payments and delivery all have to be set up and tested properly. The biggest variable is how ready your product information is when we start.
01
Discovery
Understand what you sell
Your range, your margins and how you currently take orders. Some businesses need a full store; some need a simpler order form, and we will say so.
02
Setup
Products, payments, delivery
Catalogue structured, gateways connected and delivery rules configured — the plumbing that decides whether the store is workable day to day.
03
Build
Built and test-purchased
Design and development on staging, then real test orders end to end. Payment, confirmation email and stock movement all checked before launch.
04
Launch
Live, and yours to run
We launch and hand over, then show you how to add products and process orders. Ongoing hosting and care is available if you would rather not think about it.
Proof
What have our store builds actually produced?
A DIY store rebuilt on WooCommerce grew net sales 314% to R482,934, up from R116,553. A retailer's redesign and SEO lifted organic traffic 184%, with one quarter beating its entire previous year. Both figures come from client Google Analytics and WooCommerce reporting, not projections.
+184%
Active users
Retail · Redesign & SEO
GX Slingshots
After redesign and SEO, Q1 2026 traffic alone passed the whole of the previous year, at an 8.9% click-through rate from search.
Read case study
Pricing
What does an online store cost?
Stores are quoted at a fixed scope before work begins, with the price driven by how many products you carry and how complex delivery and payment need to be. Full package details are on the e-commerce pricing page.
Questions, answered
E-commerce questions we get asked most.
Because you own it outright and there is no monthly fee simply to keep the store online, no percentage of your sales, and no limits on what can be customised. Hosted platforms are simpler to start on; WooCommerce costs less over time and never holds your store hostage.
From a handful to thousands. What matters more than the number is how the catalogue is structured — categories, filters and variations set up properly at the start save a great deal of pain once the range grows.
Yes. We connect the local gateways your buyers already recognise, alongside card payments and EFT where you want them. Which combination makes sense depends on your customers and the fees you are willing to carry, and we go through that with you before setup.
Often, yes. We audit what you have, find where buyers are dropping off, and rebuild the parts costing you sales rather than starting from nothing. That is exactly what a store redesign is for.
We set up the catalogue structure and load an agreed number of products so you can see how it is done, then hand over. If you have a large range in a spreadsheet, bulk importing is usually quicker than either of us typing it in — bring what you have and we will tell you the fastest route.
Product and category pages ship with clean structure, fast load times and proper markup, which is what lets them rank at all. Competing for busy product searches takes ongoing work, and that is what our SEO service does.
Yes. We are based in Gauteng and build stores for businesses across South Africa, including Johannesburg, Pretoria, Cape Town and Durban. Projects run remotely with scheduled review calls.
Free store audit
Store getting visits but not orders?
Book a free 30-minute call. We'll go through your store the way a buyer would, show you where they are dropping off, and tell you what is worth fixing first.